Valentine’s Day is meant to celebrate love, connection, and thoughtful gestures. But inboxes around the world get stuffed with Valentine’s Day scam messages throughout January and February. An analysis of Valentine’s-themed email traffic observed between early January and early February 2026 shows that nearly four in 10 Valentine’s-themed spam emails were scams, exploiting seasonal expectations through dating lures, fake gifts, misleading surveys and pharmaceutical promotions.
While promotional