Life as a startup carmaker is hard—just ask Lucid Motors.
When we met the brand and its prototype Lucid Air sedan in 2017, the company planned to put the first cars in customers’ hands within a couple of years. But you know what they say about plans. A lack of funding paused everything until late 2018, when Saudi Arabia’s sovereign wealth fund bought itself a stake. A billion dollars meant Lucid could build a factory—at the cost of alienating some former fans because of the source.
Then the pandemic happened, further pushing back timelines as supply shortages took hold. But the Air did go on sale, and it has more recently been joined by the Gravity SUV. There’s even a much more affordable midsize SUV in the works called the Earth. Sales more than doubled in 2025, and after spending a week with a model year 2026 Lucid Air Touring, I can understand why.
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