Instagram has evolved from a simple photo-sharing app into a popular social platform that connects 2 billion monthly active users. Its popularity has made it a powerful tool for sales, marketing, and branding for businesses of all sizes. According to a recent Hootsuite report, 81% of consumers on Instagram use the platform to research products before making a purchase.
In 2023, 80% of global marketers used Instagram to promote their businesses, making it the second most popular social media pla
